Felix Technologies - Search Engine Optimization

Search Engine Optimization or SEO is one of the fundamental tools of Internet Marketing, which is mainly targeted to the higher ranking of the web pages. In other words search engine optimization is a process of grabbing the maximum quantity and quality of web traffic. SEO is one particular ingredient. At Felix Technologies we develop sites that are search engine optimized or in other words search engine friendly. We ensure that your site is not only easy for the search engines to navigate but also does not lose its appeal to the human visitors.

Why do you require Search Engine Optimization (SEO) Service?

  • Improving the visibility
  • Best cost-effective ways of marketing.
  • Bringing Potential traffic to your web site
  • Increasing sales of your product or service.
  • Significantly improving your conversion rate and results
  • Bringing you at a higher ROI than any comparable form of marketing.

Search Engine Optimization is a pre-defined procedure where the Felix Technologies SEO professionals determine the targeted keywords which are dependent on the business activities of various clients. These keywords are further inserted in the text of a website in order to make this particular website search engine friendly. Having a website only does not guarantee a high volume of visitors to a website unless it is optimized according to rules as establish by search engines. Therefore a client must consider SEO as a valuable asset to increase visibility and visitors to a website.

A significant part of doing business on the Internet is getting targeted traffic from all major search engines. Since hundreds of websites similar to yours may be vying for the same kind of exposure, your search engine optimization strategy can be a deciding factor in how much traffic your website gets. Remember that the more relevant traffic you have, the more sales you make.

Felix Technologies can help you significantly improve your search engine rankings using legitimate SEO practices. Since we respect our clients and value their trust in us we never use Black Hat tactics to artificially inflate your rankings. Follow the right steps and you will definitely get the best results. No matter how tough a competition you face, when you partner with us for your SEO needs you'll see your website and individual pages gradually rising up the rankings level.

As your premier SEO services provider Felix Technologies:

  • Researches the best keywords and key expressions for your website
  • Generates high-value content that makes your website link-worthy
  • Uses important meta tags to assist indexing by the search engines
  • Helps you acquire high-quality links from external websites
  • Puts the right text within the right HTML tags to leverage their importance
  • Submits your website to all major search engines and online directories
  • Publishes your blog for you

We provide SEO as a stand-alone service or as a part of our overall web solutions package. Further details are available upon request.

What Is?, Search Engine Submission

Search Engine

a program that indexes documents, then attempts to match documents relevant to the users search requests.

Search Engine Optimization

Optimization is the process of making your Web site or Web page search engine friendly. Changes made to a Web page to improve the positioning of that page with one or more search engines. Optimization is the means of helping potential customers or visitors to find a Web site. Optimization may involve Web design, layout changes, new text for the title tags, Meta tags, alt attributes, title tags, headings and changes to the first 200-250 words of the main text. In short the process of choosing targeted keyword phrases related to a site, and ensuring that the site places well when those keyword phrases are part of a Web search.

Search Engine Submission

The process of submitting your Web site URL to a search engine or search directory with the intent of getting it listed on the search site. The act of submitting a web page to a search engine or web site to a directory. A program designed to search a database. In the context of the Internet this refers to a Web site that contains a database of information from other Web sites. Directories of sites are not search engines. Yahoo is a directory.

Web directory

Organized, categorized listings of Web sites.

We at Felix Technologies India have provided our services in the field of website promotion and have a very good success rate. For website promotion one most important factor is Submission of the website in the major search engines. We offer our clients a package where in we submit their websites Search Engines.

Our search engine optimization solutions work according to following:

On page optimization:-

  • Keyword research
  • Creation of robots text file
  • Writing header text, footer text
  • ALT tag optimization
  • Writing Meta title, description, keywords
  • Modification of title name with keyword and create folder
  • Image optimization
  • Content optimization
  • Modification of footer links
  • Prepare error page
  • Creation of sitemap - both XML and txt sitemaps submitted in search engines (Different sitemap for different search engine)

Off page optimization:-

  • Submission of site in major search engines
  • Free forum account creation
  • Directory submission in major directory sites
  • Article Submission
  • Link building
  • Article submission
  • Create Blogs for your site in free Blog like blogger.com
  • Press release submission - 10 news per month (client should provide news)
  • Creation of Google analytic account so that client can see traffic details
  • Keyword ranking report once in a fortnight

Following steps followed by our experts :

Step 1. Initial Consultation:

First thing we do when starting a new search engine optimization (SEO) campaign is find out the goals for your site and the optimization in general. This information also help us figure out how much rewriting or editing of the copy will be necessary to reach those goals. At this point an SEO Expert is assigned to your project who is available to you Mon - Fri, via phone as well as email.

Step 2. Analysis of Competitors:

We research & analyze your top competitors, study them so as to help you identify the best online marketing opportunities in your industry and also choose the keywords to be targeted.

Step 3. Development of targeted keywords list:

Success of search engine marketing largely depends on selecting the right keywords. At this point, you have to send a list of the phrases that you feel are important to your site. Unlike our competitors, we spend a lot of effort on keyword analysis and research for you.

Step 4. Editing the copy:

Once the keyword phrases are chosen for each page of the site, it's time to get down to the nitty-gritty and start utilizing them within the web pages. At this step you have the option of getting your copy edited/rewritten from our copywriter (Charges Extra) OR to get it done in-house, by following the instructions send by us.

Step 5. Optimizing HTML code:

At this point our SEO expert will optimize the HTML code. This is important factor in helping the search engine spiders to properly classify your site.

Step 6. Uploading & Submitting the pages:

When your code is optimized, it's finally time to upload your new pages to your server and submit them to the search engines. We manually submit the optimized page URLs to the major search engines. At this point it's also time to perform your directory submissions or directory change requests. Pls note WE ONLY USE ETHICAL, NON-SPAM TECHNIQUES, which means no doorway pages, hidden text etc.

Step 7. Rank reporting, monitoring & tweaking the site accordingly:

At this point, the only thing left to do is wait for your rankings to roll in! Usually it takes 2-3 months for your website to show up in search engines. If you've paid for inclusion with the search engines and directories that offer this, you'll start to see results within a week or two. We send fortnightly reports on the Search Engine rankings to you via email and also upload it on our site so as to make it accessible to you 24x7 hr. a week.


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